About Us
About Infinity Creative Event Management
A Penang event company built around two demanding disciplines at once: mass-participation sport and festival production.
Our Approach
Two Disciplines, One Team
Infinity Creative Event Management works across two very different event types that most operators keep separate. On one side: mass-participation sport — fun runs, marathons, road-cycling rides and triathlons — where the job is course design, multi-agency permitting, marshalling and race-day safety. On the other: festival and F&B production — events like October Feast — where the job is tentage and staging, liquor licensing, vendor sourcing and cashless bar systems. We plan, permit, build and run both under one roof, so an event with elements of each doesn't need two separate suppliers.
Why Butterworth
Based at Penang's Events Hub
Strategically located at the heart of Penang Mainland, Butterworth offers seamless connectivity via the Penang Bridge, Butterworth Outer Ring Road (BORR), and major transport terminals, serving as the ideal strategic gateway for large-scale events and commerce.
What Sets Us Apart
Creative Direction, Operational Rigor
The "Creative" in our name is not decoration — it's the design and theming work behind every site layout, stage build and festival atmosphere we produce, backed by the operational discipline a mass-participation race demands: permitting, safety cover and course logistics that hold up on the day.
- Design-led site buildTentage, staging, decor and site design planned as one visual concept, not a checklist of rentals.
- Multi-agency permittingPDRM, MBPP and JKR/bridge-operator coordination handled in-house, not outsourced.
- Safety as standardMedical, ambulance and open-water cover built into every race plan from the start, not added on request.
Frequently Asked
Questions We Hear Often
What kind of events does Infinity Creative Event Management run?
We run mass-participation sport events — fun runs, marathons, road cycling and triathlons — alongside festival and F&B production such as beer-and-food festivals, plus corporate MICE work like launches, dinners and roadshows.
Do you handle road closures and permits for races?
Yes. We coordinate multi-agency permitting with PDRM, MBPP and the bridge/JKR operator, and plan staged road and bridge closures with marshalling, barricading and signage.
Is medical and safety cover included for race events?
Every mass-participation event we run includes medical, ambulance and first-aid cover with hydration and aid stations, plus jetski/kayak lifeguard cover and transition-zone safety for open-water swims.
Can you produce a festival that serves alcohol, like October Feast?
Yes — liquor licensing, F&B vendor sourcing and cashless token bar systems are part of our standard festival production package.
How do I get a quote?
Message us on WhatsApp with your event date, format and rough guest count, and we'll scope it from there.